Saturday, May 23, 2020

Pseudoscience Is A Form Of Bad Reasoning - 1442 Words

Pseudoscience Pseudoscience is a form of bad reasoning because it lacks empirical evidence. It disregards the scientific method and is usually unreliable. Some examples of pseudoscience are astrology, hypnosis, and polygraph tests. Although science is a factor in each of these examples, they are not justifiable because the results cannot be replicated. By learning more about pseudoscience, we can recognize illogical thinking and prevent it. Pseudoscience not only causes irrational reasoning, its effects can lead to illness or even death. However, by changing our reasoning, we can minimize the harmful effects of pseudoscience. Other benefits of pseudoscience include leading the way to new research and testing new ideas. By recognizing pseudoscience we can be avoid bad reasoning and use scientific evidence in our decision making. Pseudoscience is a belief based on science without supporting scientific evidence. For example, in the book, The Invisible Gorilla by Christopher Chabris and Daniel Simons, the Mozart effect is the pseudoscientific belief that symphony music makes people smarter (198). The effect became popular in the media when a researcher wrote a scholarly article about it. However, when others attempted to replicate the study they received different results (Chabris and Simons 203). The basis for scientific research is consistency and the ability to replicate studies. When a study is unable to be replicated then it loses its scientific credibility. PseudoscienceShow MoreRelatedHalo Effect Essay2917 Words   |  12 Pagesgood or bad right across the board. There was little mixing of traits; few people were said to be good in one respect but bad in another.* The old saying that first impressions make lasting impressions is at the heart of the halo effect. If a soldier made a good (or bad) first im pression on his commanding officer, that impression would influence the officers judgment of future behavior. It is very unlikely that given a group of soldiers every one of them would be totally good or totally bad at everythingRead MoreArgument Of Larry Laudan s Pessimistic Meta Induction Essay1444 Words   |  6 Pagesof empirically verified theories that were later rejected, and because the unobservable terms within the larger theories are intertwined, they can’t be viewed as true or even approximately true (Saatsi.) Laudan’s argument can be placed in standard form like so: (1) Assume that the success of a theory is a reliable test of its truth. (2) Most current scientific theories are successful. (3) So most current scientific theories are true. (4) Then more past scientific theories are false, since theyRead MoreLogical Reasoning189930 Words   |  760 Pagesupdated: April 26, 2016 Logical Reasoning Bradley H. Dowden Philosophy Department California State University Sacramento Sacramento, CA 95819 USA ii iii Preface Copyright  © 2011-14 by Bradley H. Dowden This book Logical Reasoning by Bradley H. Dowden is licensed under a Creative Commons AttributionNonCommercial-NoDerivs 3.0 Unported License. That is, you are free to share, copy, distribute, store, and transmit all or any part of the work under the following conditions:Read More The Philosophies of John Stuart Mill as a Guide for the World4253 Words   |  18 Pagesareas, the severity of the subjection of women varies from nation to nation and from community to community. Of the many ways in which this subjection manifests itself, female genital mutilation is perhaps the worst. This practice comes in several forms, ranging in severity from the least traumatic, clitoridectomy, to the most extensively mutilating, infibulation, which involves the removal of all external genitalia and the sewing up of the vagina, leaving an opening large enough only for urine and

Tuesday, May 12, 2020

Autism Spectrum Disorder ( Asd ) Essay - 1243 Words

Autism Spectrum Disorder (ASD) is a range of conditions grouped under the neurodevelopmental disorders in the Diagnostic and Statistical Manual of Mental Disorders (DSM-5) published in 2013 (Kress Paylo, 2015). Those who are diagnosed with autism spectrum disorder must present two types of symptoms: 1) Deficits in social communication and social interaction and 2) Restricted, repetitive patterns of behavior, interests or activities (APA, 2013). The DSM-5 merged all autism disorders into one diagnosis of ASD. Before this publication, they were organized as distinct subtypes, which included autistic disorder, childhood disintegrative disorder, pervasive developmental disorder-not otherwise specified (PDD-NOS) and Asperger syndrome (Kress Paylo, 2015). The Current Understanding of Disorder and Causes Autism may be connected to early brain development but notable signs and symptoms of the disorder have the propensity to manifest around 1-3 years old (APA, 2013). This disorder can at times be linked to intellectual disability, motor coordination and attention difficulties as well as physical health issues including sleep and gastrointestinal disturbances (Ji Findling, 2015). Researchers have found that ASD appears to follow two likely developmental courses, the first development being a gradual progression, parents describe growing or potential concerns in development over the first two years of life and diagnosis is made around 3-4 years old. Potential early signifiersShow MoreRelatedAutism Spectrum Disorder ( Asd )1722 Words   |  7 Pagesin every sixty-eight births are diagnosed with the Autism spectrum disorder in other words (ASD), which is about one percent of the world’s population. And that more than three point five million people in America live with a person who has the Autism spectrum disorder. We all know that Autism is a spectrum disorder in which an abnormality is developed in the brain. It is a long life condition that has no cure for itself. People who have Autism face many difficulties in their communication and theirRead MoreAutism Spectrum Disorder ( Asd )1441 Words   |  6 PagesIntroduction Autism spectrum disorder (ASD) is a hereditary neurodevelopmental disorder. Like many other psychological disorders, it is commonly misunderstood in popular culture. Many allude to it casually, often equating it with crippling social awkwardness and disability when it is in fact a spectrum disorder with many degrees of severity. It is somewhat of an enigma within the scientific community as well; there are many things we do not know about ASD and there is ongoing research to learn moreRead MoreAutism Spectrum Disorder ( Asd )1535 Words   |  7 PagesHow Autism Influences the Interactions with Others There is a little boy that gets up every morning and goes to school. He goes home to his parents after school each day. He eats, sleeps, and plays just like any other child. There is one difference. He sees the world in a unique way than most other children not affected by Autism Spectrum Disorder. The boy’s life and actions are a bit different and can be challenging for him. He needs understanding parents, family members, and teachers. Autism SpectrumRead MoreAutism Spectrum Disorder ( Asd )1444 Words   |  6 PagesAutism Spectrum Disorder Dustin S. Staats University of Central Oklahoma â€Å"Autism Spectrum Disorder (ASD) formerly known as just Autism, is a disorder that affects about 1 in 68 children here in the United States.† (Facts about ASD) This is a pretty high prevalence and the number is continuing to rise. â€Å"Autism is a developmental disability that can cause significant impairments in behavioral, communication, and social aspects of everyday life.†(Facts about ASD). The intellectual functioning ofRead MoreAutism Spectrum Disorder ( Asd )1569 Words   |  7 Pagesdiagnoses for autism spectrum disorder (ASD) occur has seen a dramatic growth in numbers. With diagnoses for ASD increasing, more siblings are also being found to have grown up with a sister or brother with autism spectrum disorder. Previous studies have shown no consensus on whether or not siblings of persons with ASD are at risk for negative effects. However, patterns of anxiety among these siblings are being examined to see if characteristics of a child with autism spectrum disorder and their parentsRead MoreAutism Spectrum Disorder ( Asd )1369 Words   |  6 PagesAutism Spectrum Disorder (ASD) Introduction I don t think people understand how unique children with Autism are or the demands of caring for a child with Autism is. In order to grasp the effect of this disability has on a child or their family it is important to understand the characteristics of a child living with Autism. So for you to understand I will be talking about Autism Spectrum Disorder (ASD) or Autism in a childs life. I will be talking about what autism is, the history and descriptionRead MoreAutism Spectrum Disorder ( Asd )1587 Words   |  7 Pages Topic: Autism Spectrum Disorder  (ASD) Purpose: My audience will learn the importance of recognizing early signs of Autism Spectrum Disorder in children. Thesis: It is important to understand the early signs of Autism Spectrum Disorder, and why early intervention is the best treatment. Introduction: Gain/maintain attention There is a television show I like to watch called â€Å"The Big Bang Theory, maybe some of you have seen it. This show focuses on the relationships between a group of friends, someRead MoreAutism Spectrum Disorder ( Asd ) Essay1168 Words   |  5 PagesAutism Spectrum Disorder, as defined by the National Institute of Neurological Disorders, refers to a group of complex neurodevelopment disorders characterized by repetitive and characteristic patterns of behavior and difficulties with social communication and interaction (ninds.nih.gov). Autism Spectrum Disorder (ASD) is a very complex developmental disorder and the term ‘spectrum’ was added to the original term simply known as ‘Autism’ due to the wide range of symptoms associated with the disorderRead MoreAutism Spectrum Disorder ( Asd )1852 Words   |  8 PagesThe following paper is going to cover the topic of Autism Spectrum Disorder (ASD). Using research and data collected from various authors and journalists the paper will describe the different variations of autism and discuss the impact autism has on a person- in society, at home, in the classroom, and in their careers. Beginning at infancy, autism has a major impact on not just the child but their family’s life as well. The child’s lack of ability to interpret social cues, gestures, and expressionsRead MoreAutism Spectrum Disorder ( Asd ) Essay1240 Words   |  5 PagesAutism Spectrum Disorder Autism Spectrum Disorder (ASD) is a range of conditions grouped under the neurodevelopmental disorders in the Diagnostic and Statistical Manual of Mental Disorders (DSM-5) published in 2013 (Kress Paylo, 2015). Those who are diagnosed with autism spectrum disorder must present two types of symptoms: 1) Deficits in social communication and social interaction and 2) Restricted, repetitive patterns of behavior, interests or activities (APA, 2013). The DSM-5 merged all autism

Wednesday, May 6, 2020

The Importance of Leadership Free Essays

The Importance of Leadership It is the belief of many that leadership is the vehicle or direction to both positive and negative change. In fact, leadership often determines the success and/or failure of any organization, whether it be in business, education, religion, government organizations, and society in general. Clear evidence of this is seen in the recent-American Airlines’ woes, the closing of troubled schools across the nation, the public-scandal surrounding Enron Corporation, the positive impact of the Christian community by renowned-evangelist Billy Graham, the devastating-financial crisis of 2008, the re-election of President Barack Obama, and others. We will write a custom essay sample on The Importance of Leadership or any similar topic only for you Order Now With this perspective firmly in mind, and in context of the case study surrounding Sir Richard Branson and his leadership style, this paper seeks to discuss the leadership models addressed in chapters 10 and 11. It will also propose a different leadership style that would enhance Branson’s leadership prowess. Further, it will talk about a few strategies that Branson can employ to develop and lead a global team working on a major project. Lastly, it will discuss some of Branson’s leadership qualities and their personal and contemporary applications. Branson’s Leadership Style Illustrated in Chapters 10 and 11 Models Based on the substantial amount of evidence presented in the text, Branson has proved himself to be an effective leader because of his vision, operating philosophy, charisma or appealing influence, and financial success. Much of Mr. Branson’s influence and success has been attributed to his direct-business involvement. Therefore, as illustrated in chapters 10 and 11, Sir Richard Branson’s leadership style is participative. To give emphasis on such revelation, Richard Branson is the Chairman of Virgin Group Limited (Ltd). He operates multinational entities that include air travel, financial services, and retail stores. Also, scores of people work for him. But regardless of the scope of Mr. Branson’s responsibility and work demands; he allocates a great deal of time time to be personally involved with the day-to-day operations of the organization. Moreover, he actively listens to the concerns of his staff and customers in order to generate feedback and capture new ideas. To add to this, Branson’s personal involvement and participating leadership style has also reflected in his business approach and priority. For example, employees and customers are an integral part of his business culture. For this reason, employees are ranked first, customers second, and shareholders last (p. 344). The rationale behind such approach is this—if employees are recognized and feel appreciated, the level of customer satisfaction becomes high, and therefore return on investment (RO1) is realized or positive. In addition to Branson’s personal involvement and participating leadership style, he surrounds himself with a diverse group of people so as to reflect the company’s core beliefs, values, and desired outcomes. To add credence to this idea, in his book entitled, The 21 Irrefutable Laws of Leadership, (Maxwell, 1998, p. 110) remarked: â€Å"Every leader’s potential is determined by people closer to him. † In other words, leaders can make a significant difference when they associate themselves with competent people, as in the case of Richard Branson. More emphasis on this point will be discussed later on. Another leadership style that reflects Richard Branson is transformational leadership. According to the text, transformational leadership â€Å"involves anticipating future trends, inspiring followers to understand and embrace a new vision of possibilities, developing others to be leaders or better leaders, and building the organization or group into a community of challenged and rewarded learners† (Hellriegel Slocum Jr, 2011, p. 329). The above perspective certainly captures and encapsulates Branson’s leadership style—because he persuades many to buy into his inspiring messages. As a result, many have become committed and in this manner are being rewarded. Also, Branson impacts the business community and a large scale. Further, he develops future leaders and entrepreneurs. Developing future leaders and entrepreneurs is essential and it at the core of transformational leadership. An insight of such truth has been noted by the authors (Anthony, M. J. , Estep Jr. , J. 2005, p. 298), â€Å"Leaders are at their very best when they are raising leaders around them. † In addition to Branson’s transformational leadership style, his business approach is revolutionary. Undeniable evidence of this is seen in the amount and variety of businesses he operates as well as the company’s impressive-annual net sales—$20 billion (p. 344). To add to this, Branson’s hiring practice is also unconventional. That is, he generally hires people with â€Å"strong communication and teamwork competencies that mesh with the Virgin culture. † Such practice helps Branson to be a better leader, which in turn strengthens the organization and its bottom line. So in brief, Branson’s leadership style in terms of leadership models as presented thus far is participative and transformational. Suggestive Leadership Style to Enhance Branson’s Effectiveness Even though Sir Richard Branson’s leadership style is participative and transformational, his approach and behavior on a few instances is paradoxical. To illustrate, Virgin Group experienced massive losses ($20 million) in a couple of business ventures—because Branson ignored prudent counsel from â€Å"his top management advice† as well as other critical-business measures. It is the opinion of many that transformational leaders have a tendency to be arrogant and even ignored vital signals around them due to their intellectual inspiration and unchallenged purposes. Such beahvior sometimes produced negative results. An example of this is seen in the horrific genocides or atrocities of the former-dictator Adolf Hitler. Therefore, by way of suggestion, Branson ought to add facilitate leadership style to his leadership competency. An insight on facilitate leadership style has been provided by the text: â€Å"The leader presents the problem to the team in a meeting, acts as a facilitator, defines the problem to be solved, and sets boundaries within which the decision must be made† (p. 308). This leadership style is certainly advantageous for Branson in a number of ways. For example, as chairman of large groups of companies, Branson must not have a stake in every decision. Simply because such beahvior is perceived to be controlling, and the end results can be detrimental or costly as presented in the above example. In light of this, staff members must be empowered and heavily involved in the decision-making process of the organization. As a result, the flow of effective communication would improve, employee productivity would elevate, and the financial health of the organization. Strategies Branson can Employ to Develop and Lead Major Project In today’s ever-changing environment, there is no denying that Sir Richard Branson is a risk taker and he is not afraid of failure. Moreover, his track record and business credentials qualify him to supervise any major projects. So by determining how Branson would develop and lead a global team working on a major project, the following strategic steps ought be employed or activated: (1) choose a research committee or advisory team and oversee it. 2) Empower committee or advisory team to select a diverse group of individuals so as to generate pertinent and creative ideas and thus improve the project. (3) Assess or calculate risk factors and outcomes surrounding the project. (4) Adhere to sound business and management principles. (5) Have an open mindset especially to internal and external change or resistance. (6) Invest a large sum of money on the continued development and research of the project and provide monet ary and motivational rewards for research team. 7) Maintain good-internal communication and public relations. (8) Establish effective-feedback mechanisms so as to receive progress reports, and make change/s if necessary. Strict adherence and execution to the aforementioned steps will most likely enable Branson to develop and lead a global team working on a major project. Branson’s leadership qualities and their personal and contemporary applications Within the business world, Sir Richard Branson has definitely experienced much financial success and setbacks. A commentary on this point has been noted by (Scott, 2010, p. 5), â€Å"There’s another side to Branson—the relentless work ethic, the failed companies, and tough times, but people generally don’t want to hear it. † Such experienced has helped to strengthen Virgin Group Ltd. and set Richard Branson apart in a profound way, and even add to his leadership qualifies. Additionally, Branson’s extraordinary business approach and entrepreneur competencies also complement his leadership qualities. Therefore, drawing on Branson’s leadership qualities, the writer would seek to emulate his unconventional business approach and strong work ethic, especially in today’s business environment and practices. In so doing, the writer’s life would be personally and professionally enriched, and thereby making a positive contribution to society in general. By further drawing on Branson’s leadership qualities, social responsibility would be imitated by the writer. In support of this, â€Å"Branson pledged as much as $3 billion during the next 10 years (through 2017) to tackle global warning† (p. 344). Being socially responsible is commendable and even beneficial. To illustrate, it can attract investors, promote business growth, and help the physical environment. To further mimic Branson’s leadership qualities, the writer would draw on his visionary approach so as positively impact humankind on a whole. It has been well said, â€Å"Where there is no vision, the people perish† (Proverbs 29:18 King James Version). Other leadership qualities that are worth emulating from Branson are: being an attentive listener, creating an informal environment to address and resolve problems. These qualities are so needed in today’s society, considering that people are often ignored, afflicted, and exploited. As passionately argued throughout this paper, leadership is essential because it can make or mar the direction or success of any organization. More than ever, participative and transformational leadership qualities are needed. Such leadership attributes have aided Sir Richard Branson to develop unique business concepts and establish hundreds of business entities across the globe. In actual fact, they have helped him to gain much financial success. As a result, he has and continues to influence many individuals of all ways of life and spearheads many undertakings. References Anthony, M. J. , Estep Jr. , J. (2005). Management Essentials for Christian Ministries. Nashville, Tennessee: Broadman Holman Publishers. Hellriegel, D. , Slocum Jr, J. W. (2011). Organizational Behavior (13 ed. ). Mason, OH: South-Western Cengage Learning. Maxwell, J. C. (September 18, 1998). The 21 Irrefutable Laws of Leadership. Nashville, Tennessee, USA: Thomas Nelson Publishers Scott, P. (2010). The Wisdom of Branson. Herald Sun (Melbourne), (), 85. Retrieved on November 26, 2012, from http://www. ebscohost. com How to cite The Importance of Leadership, Papers

Sunday, May 3, 2020

Ethical Implications Of The Technology †Myassignmenthelp.Com

Question: Discuss About The Ethical Implications Of The Technology? Answer: Introduction Safety and security has become an issue of great importance around the world, and technological solutions to the issue are becoming extremely valuable for business, the government and the consumer. Biometrics is a possible solution to safety and security and offers a wide range of applications in a wide range of fields. Biometrics is for the realistic authentication which is for identifying the individuals in groups that are under the surveillance. However, there are several ethical issues of the implementation and management of this technology due to the sensitive and vulnerable data and information that it protects. This report starts by exploring the applicants of biometrics in a variety of fields and then moves on to evaluate its strengths and weaknesses. Considerations are also make about the ethical implications of the technology. Security Applications for Biometrics The concept of biometric and associated devices is based on calculation of a distinct biological feature of an individual like a persons voice-based patterns and the iris or retina of the eye or sometimes finger prints. This method of personal identification is superior because it offers a high degree of accuracy as it is based on biological identification. Biometrics is therefore applicable to a wide range of security measures useful to prevent intruders or criminals who may want to access systems or sensitive information (Jones et al., 2014). The concept of face scanning along with biometric technology is versatile in so many ways and this can be seen ranges of so many prospective applications. Given the higher degree of accuracy inherent in biological identification, there are many positive applications, particularly in terms of security. Security system uses a device which plays an important part in verifying the identity of an individual by focusing on the overall access based control procedures. The concept of fingerprint recognition as one method of Biometrics, for instance, looks for the distinct kind of pattern of valleys that is present in the finger print of an individual. The patterns are distinct to every person and therefore also help to recognize people from a large database of other fingerprints. The print of finger is inherent to a person can never be stolen or lost which further make it right and trusted. (Bowyer et al., 2016). In addition, the presence of less costly fingerprints readers is combined with easy level of integration and capacities that lead to wide open deployment of biometrics in different companies (Zhang et al., 2013). The concept of verifi cation and identification are two methods which an identity relates to decide the usage of biometric technology, and therefore provide justification for is implementation in many fields which require high-level security. Verification helps in conforming that an individual surely claims to be and conduct comparison on one to one level of the fingerprint sample of an individual to safe template for reference. There is process of identification also conducts the people sample for fingerprint which is completely against the entire templates stored. Facial Recognition The concepts of face biometrics have the prospective that can be combined at any place and find an advance technology camera (Yates, 2017). There are number of law agencies as well enforcing law son the world over the usage of overuse biometric software to scan the faces with the help of CCTV footage along with recognizing the interest of field. There is different kind of deployment as part face recognition process to test the identities of number travelers (Huerta et al., 2016). Facial recognition is making a lot of difference with so many kinds of hard identifications however; it also has the capacity to collect demographic kind of data for the crowd. This further has made this technology sorted for the retail based marketing industry. Confidentiality and Greater Consumer Confidence The main motive of this concept is to save the overall confidentiality of present digital based data which is stored on diverse computer systems or sometimes get transmission through internet or similar networks. The modern time encryption and related algorithms also plays an important role in assuring the security of the present IT system along with communication since it helps in providing confidentiality (Middleton et al., 2013). At the time of arrival of important exchange and algorithms in RSA, the present government and the associated armies were just the user related with encryption. But RSA further led to broader use of the concept in the commercial as well as consumer realms to save the data at the time it is sent across the network as well as stored like hard drive or flash drive. Other devices like modem, smartcards or SIM uses encryption to depend on the protocols like the concept of SSH or SSL to encrypt the confidential data (Schneider et al., 2014). The concept of encr yption is also utilized to save data in transit and send from every part of devices across every kind of network. But we need to focus on some issues as well that the system is only for the ATM which could easily be a problem as and when hacked by the other people. Mobile phone in the present time can be used not just for calling but for multiple purposes like pressing a key to unlock a car and the concept is utilized here to save the data and it can be further relayed for the same. There are so many kinds of digital rights in management system which saves any kind of unauthorized usage or concepts of reproduction of number of copyrighted work and can be taken as an example of encryption (Carayon et al., 2014). Ethical Considerations Biometrics The issues are related to the users and the business people who are hesitant about the implementation where there are offensive forms and the invasions in the dignity, rights and the space. The people feel untrustworthy and embarrassed when they must give their biometric identity. The people also are seen to the fear threatened by the fraud and the other identity threat where the information of the individual is being accessed and then misused by the other person like the hacker or there is a stolen identity of the person. Strength and weaknesses of finger prints and face recognition The facial recognition with the advantage is the non-intrusive and the cheap technology. The disadvantage for the same is the 2D recognition which is mainly affected by the change in lightning, hair of the person and the age. This also require the equipment for the proper user identification which is not likely to be popular till it is a standard equipment. The finger prints advantage is the high accuracy, easy user authentication, easy to use and the small storage space with the biometric template. The disadvantage is about the mistakes with the dryness or the dirty finger or skin, image capture in 500 dots per inch. Geo tracking a study in time and space The concept of geo tracking has been in business for quite some time now and has also characterized in the varied news since people are realizing that the brand like Apple is constantly supervising and recording every kind of move of the owner of iPhone. While using this product one can find the data that also shows that the time for people to come and the time they leave from different locations. This further happens at the routine basis and records all the moves from one place to another. The important question here is that how these all this happens and the usage is based on combination of diverse technologies to properly track the location which also happens to include the GPS signals as well as also access the internet with triangulation for the signal on the phone especially when it is connected to diverse cell towers (Huerta et al., 2016). The owner of android phone is also constantly tracked as well as supervised with the similar level of detailed discussion related all kind of movements that cannot be properly accessed by the phone. Advantages in Business The advantages in business are based on the needs that can be located by someone. For instance, the case of an emergency call for a professional like engineer to meet a consumer and the nearest level of support for an engineer can be recognized and then later contacted along with routed to visit a consumer and the nearest system of support engineer can be recognized and then properly contacted with routed to visit the consumer. This provides the advantage to the consumer since the response to them can be much faster and it can also fix the issue and further get them working again. At the time of sending out an email to the subscriber, the track of all the event data is in the reporting form to permit the people to see the complete range of statistics on the overall performance of the campaign. The concept of geo tracking takes this as a one step in addition to the plotting of the event on communicative international map to discuss exactly about people and read the emails (Huerta et a l., 2016). The additional level of detail in the reporting will further permit to gain a high level of understanding of the active subscribers and the overall reach of the campaigns. There are some of the issues which includes that due to the network disruption, the geo tracking does not work properly and leads to disruption. Hence, for the same, it is important to be safe as every technology is depending upon the internet. Hence with this, as the technology change it not only includes the changes in the life of the people but also brings the change in the normal functioning of the life. Importance and Relevancy Development of the targeted campaign is also based on data that can hugely improve the number of outcomes and the level of engagement with the recipients. The importance of relevancy is a key to keep the consumer well engaged and loyal to the brand as well as products. Many companies are using the technology to for marketing and in fact email has opened so many doors for the same. There are number of things which can be known and can be discussed commonly about the features of Geo tracking device with the customers. This can result in making an important statement (Meeks et al., 2014). The concept of geo tracking also helps in providing an updated data about the location where someone has further opened the email for the same. People also must move on regular basis which further means that the emails are always on the target for people that know highly open it at workplace or home. It is not important for the recipient to note and update the location with people and when the data is given by a third party, people can rapidly become outdated or redundant. Considerations for the use of Geo-Tracking It is also important to understand here that the concept of geo tracking doesnt always like to track the mobile especially when the users can access the email with the help of cellular based data on phone network (Carter, 2016). Therefore; it means that people can report while providing a good indication to the receiver real location and whether that is at workplace or at home. The concept of encryption is based on converting the electronic data in a form which is different and known as cypher text which sometimes is not easy to understand by any individual except the authority. According to Schwalbe (2015), there are some important elements of security and encryption: Authentication: the message can be easily verified through its origin. Non-repudiation: the person who sends the message cannot complete say no to the sending of message. Integrity: there are many evidences that the current content of the message has not been transformed since the time it was sent. Data is also called as plain text and is further encrypted to use an algorithm and the key for it. The overall procedure created cipher level of text that can be seen in its actual form and further decrypted with the right key. The concept of decryption is simply the opposite of the concept of encryption. It follows the same steps but there are reverse as well where the keys can be applied. Conclusion In last so many years, the danger of any kind of harm caused in an industry is achieving a lot of supervision and scrutiny. It is important to see that both the geo tracking and biometrics are important in their respective sense with some of its strengths and weakness. The whole system in the present IT world is based on biometric which is important and beneficial than geo tracking because I feel that it helps not only a proper verification of the individual but no cheating of any case is possible, even extreme additions are put in. The biometrics needs to be handled with the uniqueness, performance that mainly relates to the different traits which vary over time. The measurability and the performance relate to the accuracy, speed and the robustness of the technology. References Bowyer, K.W., Hollingsworth, K.P. and Flynn, P.J., 2016. A survey of iris biometrics research: 20082010. InHandbook of iris recognition(pp. 23-61). Springer, London. Carayon, P., Wetterneck, T.B., Rivera-Rodriguez, A.J., Hundt, A.S., Hoonakker, P., Holden, R. and Gurses, A.P., 2014. Human factors systems approach to healthcare quality and patient safety.Applied ergonomics,45(1), pp.14-25. Carter, R.A., 2016. Mine Safety: Working Within the System.Engineering and Mining Journal,217(3), p.50. Huerta, TR, Walker, C, Murray, KRHefner, JL, McAlearney, AS Moffatt-Bruce, S 2016, Patient Safety Errors: Leveraging Health Information Technology to Facilitate Patient Reporting.Journal for Healthcare Quality,vol. 38, no. 1, pp.17-23. Jones, S.S., Rudin, R.S., Perry, T. and Shekelle, P.G., 2014. Health information technology: an updated systematic review with a focus on meaningful use.Annals of internal medicine,160(1), pp.48-54. Meeks, D.W., Smith, M.W., Taylor, L., Sittig, D.F., Scott, J.M. and Singh, H., 2014. An analysis of electronic health record-related patient safety concerns.Journal of the American Medical Informatics Association,21(6), pp.1053-1059. Middleton, B., Bloomrosen, M., Dente, M.A., Hashmat, B., Koppel, R., Overhage, J.M., Payne, T.H., Rosenbloom, S.T., Weaver, C. and Zhang, J., 2013. Enhancing patient safety and quality of care by improving the usability of electronic health record systems: recommendations from AMIA.Journal of the American Medical Informatics Association,20(e1), pp.e2-e8. Schneider, E.C., Ridgely, M.S., Meeker, D., Hunter, L.E., Khodyakov, D. and Rudin, R.S., 2014. Promoting patient safety through effective Health Information Technology risk management.Rand Health Quarterly,4(3). Schwalbe, K., 2015.Information technology project management. Cengage Learning. Tad-y, D.B., Pierce, R.G., Pell, J.M., Stephan, L., Kneeland, P.P. and Wald, H.L., 2016. Leveraging a redesigned morbidity and mortality conference that incorporates the clinical and educational missions of improving quality and patient safety.Academic Medicine,91(9), pp.1239-1243. Wilkes III, S.M., Ferrara, M.N., Mahany, R.J. and Begley, P.J., Omnitracs, Llc, 2017.System and method for integrating smartphone technology into a safety management platform to improve driver safety. U.S. Patent 9,688,286. Yates, A., 2017. Intersection of Longest Paths in Graph Theory and Predicting Performance in Facial Recognition. Zhang, S., Teizer, J., Lee, J.K., Eastman, C.M. and Venugopal, M., 2013. Building information modeling (BIM) and safety: Automatic safety checking of construction models and schedules.Automation in Construction,29, pp.183-195.